Our Story

Born to Roam Free

The Beginning

The story of Deuce Roams began with a personal journey—one driven by the realization that life is too short. After battling heart disease and working hard to regain my health, I came to a turning point. The traditional path of waiting until retirement to explore the world didn’t feel right. What if my health didn’t hold out? What if the dreams of adventure stayed just that—dreams? With that clarity, I boldly decided to leave behind my career as a Senior Manager at Rivian and embrace a full-time nomadic life. My calling wasn’t just to chase sunsets or seek epic destinations but to seize the moment and live life to its fullest.

Adventure with Purpose

The Road to a Nonprofit

As Deuce Roams grew, so did its vision. It became clear that the journey wasn’t just about personal exploration but also about creating meaningful change. This realization inspired the transformation of Deuce Roams into a nonprofit organization—Deuce Roams, Inc.—focused on spreading positivity and supporting outdoor lovers in need.

This shift has brought new opportunities to expand the mission, from filing articles of incorporation. With the formation of the Good Vibe Tribe—a collective of like-minded adventurers and dreamers—the organization has found its heartbeat. Together, we have started an adventurous movement dedicated to kindness, sustainability, and inclusivity.

"Good Vibes Come to Those Who Explore With an Open Heart."

-Deuce

Powered by Kindness

The Good Vibe Tribe

The Good Vibe Tribe has been essential in shaping Deuce Roams’ journey. This dynamic community of supporters has driven impactful initiatives like the Campaign of Kindness and the Bottle of Happiness Giveaway, spreading positivity and joy throughout the country.

Through these initiatives, Deuce Roams powerfully conveys messages of connection and care, gifting thoughtfully designed bottles and creating memorable moments of shared happiness. These acts of kindness, no matter how small, are the foundation of our movement, showcasing the remarkable impact we can achieve when we unite for a common purpose.

Roaming with Intent

Mission and Vision

Deuce Roams is on a mission to harness the power of adventure travel to inspire, uplift, and support outdoor enthusiasts and those in need. Whether it’s donating camping gear to families, creating opportunities for connection, or empowering free-thinking adventurers to embrace non-traditional paths, we strive to make a difference in every mile traveled.

The vision is clear: to scale this movement at lightning speed while keeping sustainability and kindness at the heart of every initiative. Through mindful practices and a commitment to leaving a light environmental footprint, Deuce Roams exemplifies how exploration and compassion can go hand in hand.

View of Monument Valley

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Rivian R1T ready to off road in Moab.